AI CRM Tools for Sales Teams

A customer relationship management platform organizes customer records, sales stages, and team activity. AI-assisted sales features can add research or workflow support, but availability and usage terms may differ by plan. This hub compares two platforms by the work they cover and the details teams should confirm before choosing.

The product and pricing details summarized here were last verified: 13 October 2026. Confirm current details with each vendor.

Explore CRM platforms

HubSpot Sales Hub

Sales software within HubSpot's customer platform, with CRM records, pipeline management, meeting scheduling, engagement, reporting, and plan-dependent AI-assisted features.

View HubSpot Sales Hub profile

Salesforce Agentforce Sales

Salesforce's current name for Sales Cloud, supporting CRM records, leads and opportunities, sales activity, pipeline workflows, and edition-dependent AI options.

View Salesforce Agentforce Sales profile

Compare CRM focus and plan considerations

Platform Core CRM use case AI availability Pricing model Important limitation
HubSpot Sales Hub Customer records, deal pipelines, meetings, engagement, and reporting AI-assisted features include Prospecting Agent and Data Agent; access and credits depend on plan Free tier for up to two users; paid tiers vary by seats, billing, features, and credits Professional and Enterprise may require one-time onboarding fees.
Salesforce Agentforce Sales CRM records, leads, opportunities, activity, pipeline, and automation Edition-dependent; some capabilities may require add-ons or usage-based arrangements Edition-based per-user prices; add-ons may be extra Included features, regional prices, billing terms, and add-on eligibility vary.

Choose around team size, workflow, and total cost

Begin with the number of users and the customer and pipeline workflows the team needs to manage. Compare how each platform fits existing processes, how much configuration or implementation the team expects to take on, and which AI features are actually included in the relevant plan. Estimate total cost using seats, billing terms, usage or credits, required onboarding, and any add-ons—not just a headline plan price.

Features, availability, and pricing may change. Confirm plan details, eligibility, and costs directly with the vendor.